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Writer's pictureBartee

Branding for Luz

Updated: Aug 26

Luz's Review

The results were nothing short of spectacular. The photographs not only met but exceeded my expectations, providing me with an invaluable tool for my branding purposes. Bartee's ability to blend technical skill with a warm, personable approach has not only given me a set of wonderful pictures but has also transformed my view of being photographed. I am deeply grateful for this collaboration and highly recommend Bartee Lamar to anyone seeking a photographer who can truly capture their essence. Thank you, Bartee, for your remarkable work and for making this experience so rewarding!


Overview


We were very fortunate have Indira Disla as Luz's stylist and makeup artist. Indira also served in all locations as my photo assistant. Many times making the difference with a key reflector.


After her initial call we talked about her vision. She wanted natural surroundings and urban looks. She told me the regularly walked on the greenway accessible from Atlanta city condo.


From our initial conversation I created a plan that consisted of three parts.


  • Natural Setting

  • Urban Environment

  • Full photo Studio


Session One


I created a session around Tanyard Creek Park, part of the Atlanta Greenway.

I use Google Map extensively in my research for locations. I researched the information provided by Luz, my client and anything else I could find. These images lead me to my vision for what I wanted from this location. (The address of the parking lot for this location is 488 Collier Rd NW, Atlanta, GA 30309)

click for slideshow



Final Images from first location


Branding Image



Session Two


The second location started across the street from the High Museum down to 15th street and back up to the High Museum. Spotting photo opportunities as we walked.

click for slideshow


Final Images from Second location






Session Three


Session was at PhotoPlex Studios. We used all of the facilities to create the various looks that I had created. Below are Behind-The-Scenes of the session.




Final Images from Third location - PhotoPlex Studio, Alpharetta GA





Summary


As you can see, we fulfilled all the requirements of Luz, the client. This was absolutely a TEAM effort for all involved. From Crossing streams, to working on Peachtree Street and the many images for the Yoga and Headshot finals.


As the photographer I shot 350+ RAW images, the Proof album was a broad selection of the best 120+ from which she selected 10 final images. Each of the final selections were completely retouched. The final delivery was album specifically the WEB. The same pictures were also delivered specifically for PRINTs.

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